It is not hefty pay packages but interesting job profile, faster career growth opportunities and comfortable work environment that drive Generation Y, says a new study by Steelcase Work-Space Futures, a US-based global office workspace solutions provider.
"There has been a large paradigm shift in the behaviour and expectations of young employees below 30 years of age. Good salary and brand attract them, but it takes a better working environment and fast growth opportunity to retain them," Sudhakar Lahade, senior researcher with the study said.
According to Lahade, most employers feel that paying good salary is not enough to keep the workforce happy. Though a good salary counts, it is the companies that offer them faster career growth opportunities, challenging assignments and interesting work profiles that attract them.
Also, the employees have different expectations from employers, who they feel should be sensitive to the employees' needs and comforts inside as well as outside the workplace. They also look to their employers to acknowledge the hard work they put in.
"Young people look for a workplace that is flexible, comfortable and relaxing so that they must be willing to spend time in office," Lahade added.
Also, unlike the earlier generation who had a rather detached approach to their office, the younger generation perceives the workplace as a platform not only to perform official duties but also for continuous learning and social networking, the study revealed.
"Workplace is not just a compulsive space but it's a refuge for them from the chaotic environment outside. So, they want facilities that are better than the outer world," he said. With 644 million people in India and China aged around 30, it is important for employers to understand the behaviour of the staff and create an amiable workplace.
Source:http://in.news.yahoo.com/
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